This Website is owned and provided by Sobeys Capital Incorporated, and is prepared solely for your interest, information and education. Your access to and continued use of the Website constitutes your acceptance of and compliance to the following terms of this Policy, which may change at any time without notice. If you are uncomfortable or disagree with any of the terms of this Policy as outlined below, please discontinue any use of our Website.

On this Website, “Sobeys” or the “Company” are used to refer collectively to Sobeys Capital Incorporated and all of its subsidiaries, except where the context requires otherwise.

Your use of our Website is limited to personal and non-commercial use only, unless other use by you is specifically permitted by Sobeys in writing. You may make a single copy of or download information supplied on the Website, provided the World Wide Web Address (http://www.FreshCo.com) is visible on the material. The content shown on the Website is protected by copyright, trademark and other laws and you are not permitted to copy, modify, reuse, transmit, distribute or re-post any of the content displayed (except as stated by in this Policy) without written permission from Sobeys.

The information on this Website is believed to be accurate and complete at the time of posting. Sobeys attempts to ensure all information remains accurate and current, but does not guarantee the accuracy, completeness and quality at all times. Changes to the content of the Website are made periodically, without notice.

Your use of and browsing within the Website is at your own risk. Sobeys is not liable for any direct, indirect, incidental, or punitive damage resulting from your access to or use of this Website. Sobeys is also not responsible for any damages to your computer equipment or other property on account of your access to and downloading from the Website. You must therefore take precautions to ensure any information you access or download is free of viruses, worms, trojan horses and other items of a destructive nature. Access to this Website cannot be guaranteed at any time.

This Website contains “links” to other Websites, which we think are of convenience and interest. However, we do not control these third party Websites and are not responsible for the content of any off-site pages. Linking to such sites is at your own risk, as Sobeys does not verify or investigate the information contained within them.

Our reference to “lowering prices” and other similar statements in our ads is as compared to the full-service banners operated by Sobeys Capital Incorporated.

LOWEST PRICE GUARANTEE

Our “Lowest Price” guarantees mean that if a major supermarket competitor* within this store’s geographic trade area offers a lower price on any item that we carry in this store, we will sell you that item for 1¢ less than the competitor’s price when you show us the competitor’s price in their current flyer or on a receipt that is less than 14 days old. These guarantees apply to identical items (must be same brand, size and attributes), or comparable items in the case of private label (must be competitor’s private label product of same size and attributes). These guarantees do not apply to any of the following items: products sold by in-store third party vendors, prescriptions, gift cards, liquor, tobacco, seasonal & limited-time products, or other products which may not be discounted by law, and also exclude ‘spend x get x’ purchased items, fixed price and fresh meat, clearance sale items, and ‘free’ promotions and discounts for items obtained through loyalty or other customer programs. Our “Lowest Price” guarantees do not apply to competitor misprints. Eligible purchases are limited to quantities of 4 identical products per customer. These guarantees may not be used in combination with any other offer. We reserve the right, in our discretion, to determine major supermarket competitors, geographic trade areas and comparable items, and to make changes to this guarantee program without prior notice.

TURKEY PRICE MATCH

If a major supermarket competitor* within your local store’s geographic trade area offers a lower price on a Turkey that we carry in our store, simply show us their price in their flyer/ad (current) and we will sell you a comparable Turkey for 1¢/kg less. “Comparable” means that if the competitor ad is for a Frozen Utility Turkey, we will match their price but give you a Frozen Unstuffed, Unbasted/Unseasoned Grade A Turkey. For all other Turkey ads, “comparable Turkey” means (a) we will sell you a Frozen Unstuffed, Unbasted/Unseasoned Grade A Turkey for a Frozen Unstuffed, Unbasted/Unseasoned Grade A ad; (b) we will sell you a Frozen Unstuffed, Premium/Basted/Seasoned Grade A Turkey for a Frozen Unstuffed, Premium/Basted/Seasoned Grade A ad; (c) we will sell you a Frozen Stuffed Grade A Turkey for a Frozen Stuffed Grade A ad; and (d) we will sell you a Fresh Turkey for a Fresh Turkey ad. Excludes ‘spend x get x’; clearance sales, and ‘free’ promotions and discounts obtained through loyalty or other preferred customer programs. Does not apply to competition misprints or withdrawn or corrected advertisements. We reserve the right to verify competitor prices and to limit quantities to 2 Turkeys. “Our major supermarket competitors”, “geographic trade areas” and “comparable items” are determined solely by us and are based on a number of factors that can change from time to time. We reserve the right to make changes to this program without prior notice.

DOUBLE FRESH GUARANTEE

Our “Double Fresh” guarantee means that if you buy an eligible product from our store, use the product as intended, and the product does not meet your expectations, you can return the product with a receipt within 14 days of purchase and we will refund the purchase price and provide you with a replacement product (while supplies last). This guarantee does not apply to any of the following items: products sold by in-store third party vendors, prescriptions, gift cards, liquor, tobacco, seasonal & limited-time products or other products which may not be discounted by law. This guarantee may not be used in combination with any other offer. We reserve the right to, in our discretion, make changes to this guarantee program without prior notice, which right includes the right to withdraw this guarantee from any customer who we determine to be abusing the guarantee.

IN-STOCK GUARANTEE

Our “In-stock” guarantee means that if you find that we are out of stock of any product featured in that store’s current flyer, we will provide you with a rain check coupon that can be used to purchase the item for 10% off the current advertised price of the out of stock item when the item is back in stock. This guarantee does not apply to any of the following items: products sold by in-store third party vendors, prescriptions, gift cards, liquor, tobacco, seasonal & limited-time products or other products which may not be discounted by law. This guarantee may not be used in combination with any other offer. We reserve the right to, in our discretion, make changes to this guarantee program without prior notice.

*For stores in Brampton, Ontario, competitor means Walmart, No Frills, Food Basics and Real Canadian Super Store only.